How to Improve Customer Satisfaction with Fulfillment Automation


Turn Every Order Into a Repeat Customer


Customer satisfaction doesn’t end with checkout—it’s built in the warehouse. Fast, accurate, and consistent order fulfillment is what sets leading brands apart in a crowded e-commerce space. At StreamTech, we help fulfillment operations deliver reliable, branded, and error-free orders that keep customers coming back.

Whether you’re shipping direct-to-consumer, managing subscriptions, or fulfilling retail drop-ship, the right automation makes great service feel effortless.

Accuracy Drives Loyalty

Today’s customers expect perfection. A mis-pick or incorrect shipment may feel like a small mistake—but to your customer, it’s a broken promise. Automation helps ensure the right product gets to the right place, every time.

The Payoff:

  • High order accuracy using picking automation technology
  • Fewer returns and customer complaints
  • Improved brand reputation through consistent performance

Speed Builds Trust

Fast, predictable shipping isn’t just a perk—it’s expected. With automated packing, sorting, and labeling, your operation keeps up with customer expectations for delivery without sacrificing quality.

The Payoff:

  • Faster order fulfillment with pack and ship automation
  • Reliable delivery windows with fewer delays
  • Competitive shipping speeds that build confidence

Personalized Packaging that Connects

Packaging isn’t just about protection—it’s part of the customer experience. Mismatched items or generic boxes can confuse or disappoint. Automation ensures the right contents go in the right box, with room for branding and thoughtful extras like promo inserts or loyalty cards.

The Payoff:

  • Eliminate mismatched items with verification scanning
  • Consistent, branded unboxing experiences
  • Insert cross-promotional cards or seasonal offers with document and pack automation

Visibility and Communication

Today’s customers expect real-time visibility throughout the fulfillment journey. WCS software connects directly with your WMS or multicarrier to provide address verification, proof of delivery, and real-time shipping updates. Combined with tools like PackSight™, which captures an image of each packed order, you gain a powerful layer of transparency and trust.

The Payoff:

  • Fewer failed deliveries through address verification
  • Visual proof of order contents
  • Fewer customer service calls, more confident customers

Fewer Mistakes, Fewer Returns

Accurate picking, packing, and labeling systems help ensure the right item, in the right box, every time—reducing returns and customer complaints before they happen.

On-Time, Every Time

Automated shipping systems like the Sprinter™ reduce delays and bottlenecks so your customer shipping expectations are consistently met.

Proof of Pack

Visual verification tools like PackSight™ capture and store high-res images of each packed order—making it easy to resolve questions, claims, or customer service inquiries.

Branded Packing Solutions

Add marketing inserts, personalized messages, and subscription content consistently with systems like CardSerter™ and ThermSerter™—elevating the unboxing experience.

Real-Time Tracking

Seamlessly integrated labeling ensures accurate tracking numbers and status updates—giving your customers visibility from ship to doorstep.

Consistent Unboxing Experience

Automated packing lines reduce damage and inconsistency, helping you deliver orders that look and feel professional every time.


Transform Your Picking Strategy

Goods-to-Person picking can revolutionize picking.

Goods-to-Person robotic picking streamlines fulfillment by delivering items directly to workers, reducing walk time, increasing accuracy, and boosting order throughput. It’s a smart, scalable solution for faster, more efficient picking.

What if Your Orders Sorted Themselves

Sorting is the final handoff—and a critical one.

Whether you’re routing by carrier, zone, or order type, automation brings speed and certainty to every outbound package. Reduce misroutes, reclaim labor, and keep your operation flowing all the way to the dock.

Add the Personal Touch—Automatically

Custom inserts, gift notes, and branded collateral made easy.

Whether it’s seasonal inserts, brand postcards, care instructions, or gift messages, fulfillment demands more than just fast packing. Automating document and insert handling ensures every order feels intentional and accurate—without slowing down your operation.

The Pack Process is Critical to Successful Fulfillment

Get the packaging right, every time.

Many solutions are available to both assemble the box, as well as verify the proper packaging – checkweigh or dimension, to ensure consistency and accuracy every time.

Automate Dimensions, Weight and Shipping Labeling

Own Your Data—Let Your Software Handle Rate Shopping

With a full end-of-line shipping automation system, you can gather weights and dimensions in motion, rate shop them with your multi-carrier TMS software, and then put the right label on every package. These systems can operate starting at 15 CPM, and scale up easily from there.

Software Integration Helps You Keep Your Clients Informed

Light WCS Software Delivers Real-Time Order Data

StreamTech’s WCS software handles orders as they are processed through your warehouse, and integrates seamlessly in real-time with your order databases. Allowing your existing software systems to handle inventory, manage orders, and share the data with you customers as you see fit.

End-to-End Warehouse Fulfillment & Distribution Automation Solutions

We offer a suite of automation technologies designed to streamline your warehouse operations—from picking and packing to labeling and shipping. Our systems help you move and track products efficiently, reduce manual labor, and increase accuracy at every step of the fulfillment process.



What our customers say

“Automation has definitely standardized what we do. It’s helped us catch a lot of errors that humans can catch, but they don’t always catch. But the biggest thing is the efficiency and throughput. We’ve gotten twice, maybe three times as much volume over less people”

Dan Benoist

Lead Global Supply Chain Engineer, WWT

“From the initial project back in 2017, StreamTech has supported us by building out all of our D2C conveyance systems at all six of our sites enabling us to scale our volumes quickly, but also ensuring high-level of standardization and quality. StreamTech continues to support us daily with maintenance and new design build out features that can be provisioned to all systems quickly.”

Dave Tu

President, DCL Logistics

“We are very fortunate to find a company in StreamTech to partner with that has the same standards as we do. Everyone we have worked with at StreamTech has been extremely knowledgeable, helpful, and accommodating. We are thrilled to have the system installed and up and running for us within the timeframe we needed.”

Vice President of Operations

RJ Matthews Company

Frequently Asked Questions

If you have any further questions, please reach out to us and we will be glad to help.


What parts of the fulfillment process impact customer satisfaction the most?

Accuracy and delivery speed are the biggest drivers. Late or incorrect orders are a quick way to lose trust. With StreamTech automation, you can ensure items are picked, packed, and shipped correctly—with real-time data and verification every step of the way.


We’re getting too many support tickets about missed or incorrect orders. How can automation help?

Our automation includes scanning, weight verification, and image-based tracking that ensures every order is packed as intended. With fewer manual touch points, your error rate drops—and so do customer complaints and return requests.


How fast can we expect to see improvements in customer satisfaction after implementing automation?

Many clients begin seeing measurable improvements within weeks of go-live. Error rates drop, fulfillment speeds improve, and customer feedback trends more positive as consistency and reliability increase.


How do your systems help with delivery delays or missed SLAs?

Automation reduces bottlenecks and shortens processing times. By speeding up pick, pack, and ship processes—and providing accurate handoffs to carriers—you improve outbound velocity and reliability, making on-time delivery easier to achieve.

Does automation reduce the need for customer service staffing?

It can. By reducing fulfillment-related issues, your support team can shift focus from solving problems to creating positive experiences—improving efficiency across both operations and customer care.

Can StreamTech improve our order visibility and tracking for customers?

Yes. Our systems integrate with your WMS, OMS, or eCommerce platform to provide real-time order status. That means fewer “Where’s my order?” inquiries and more transparency for your customers.

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